We don't mean think childish thoughts, we mean think without obstructions. Think with an open mind with endless possibilities.  

 

Our processes called - "IDEATION"

 

What's "IDEATION" you say?

 

It's how we think and design creatively.  

 

DISCOVER - Determine the task/problem on hand and do a situation analysis. We define the "problem".

 

INTERPRETATION - We look at all the information we've gathered from you and from our voyage of discovery. We look at the information and interpret from different angles. Eyes wide open.  

 

IDEATION - This is where the creativity kicks in. We use divergent (open, child-like) thinking to generate as many ideas as possible.  

 

EXPERIMENTATION - We put our collective best ideas into practice.  In design, on package.  We are getting close to the final product. We build prototypes, we test we evolve, we refine. 

 

VERIFICATION - We test the ideas and we further develop until it's perfect and you're perfectly happy.